Our Clients
Our Publications
About us
La Première is a haute-level PR and concierge agency at the intersection of fashion, business, and refined exclusivity.
Our mission is to craft influence — through visionary public relations, strategic image building, and access to a world where luxury is personal, discreet, and reserved for the few.
From global brand representation and elite event management to private lifestyle curation and bespoke experiences, La Première transforms every moment into an expression of prestige and individuality.
From global brand representation and elite event management to private lifestyle curation and bespoke experiences, La Première transforms every moment into an expression of prestige and individuality.
Services
- Strategic communication planning and consulting
- Media relations and journalist engagement
- 24/7 press support and monitoring
- Press releases, editorials, and interview coordination
- Creative PR campaigns and content packages
- Influencer collaborations and celebrity partnerships
- Professional ghostwriting for key executives
- Special projects, brand collaborations, and one-off campaigns
- Digital PR, social media visibility, and online presence
- Adaptable PR offerings for ongoing or occasional requirements
PR
• Exclusive access to private, invite-only events
• amfAR, Venice and Cannes Film Festival support and coordination
• Fashion Week assistance (shows, backstage, VIP seating)
• Street-style and editorial photoshoot coordination
• Media presence and press management
• amfAR, Venice and Cannes Film Festival support and coordination
• Fashion Week assistance (shows, backstage, VIP seating)
• Street-style and editorial photoshoot coordination
• Media presence and press management
- Special requests
VIP Concierge
Event & Campaign
Production
Production
- Event planning and full management
- Product launches and press conferences
- Influencer and VIP guest coordination
- Guest list management and invitations
- Creative campaign development and execution
- Online & offline brand activation
- Post-event media coverage and reporting
- Venue selection and logistics management
- Partner and vendor coordination
- Budget planning and cost management
- On-site supervision, setup, and breakdown
- Event consulting and strategic guidance
- Brand strategy, positioning, and consulting
- Audience research and market insight
- Competitor benchmarking and differentiation
- Defining mission, values, and brand vision
- Logo and visual identity design
- Business cards, brochures, and marketing materials
- Packaging and label design
- Digital assets and social media branding
- Visual frameworks and brand guidelines
- Concept development and unique selling points (USPs)
- Special requests
Branding
Fashion PR Expert, Creative Director, Co-founder
Valeria Bashinskaya is a leading PR strategist and the visionary behind Le Première. With extensive experience in luxury branding, fashion communications, and personal reputation management, she crafts impactful campaigns for global brands, top designers, and influential personalities.
Anastasia Berlizeva is a fashion branding specialist recognized for her work across international fashion weeks and global media platforms. Her vision blends modern luxury, strategic storytelling, and refined aesthetics.
Alexey Lysakov (Eto Leon) is a videographer with a unique sense of rhythm and framing. He sees the world through his lens as an endless film reel, where every scene can become a story. His work is filled with atmosphere, movement, and vivid emotion. Alexey has a knack for capturing that precise moment when a video ceases to be just an image and becomes art.
Kyrylo Kharitontsev is a stylist who understands fashion as a language of self-expression. He sees style not only in brands, but in mood, movement, and the freedom to be oneself. His images live on and off camera—they always possess character, energy, and taste. Kyrylo is familiar with fashion and knows how to transform ideas into visual magic.
Niсk Naida is a fashion photographer known for his work with Vogue and L’Officiel. His imagery combines high-fashion aesthetics, emotional depth, and a distinctive visual language.
Producer, TOP PR Expert, Co-founder
Videographer
Stylist
Photographer
Anastasia Berlizeva
Valerie Bashynska
Eto Leon
Kyrylo Kharitonsev
Nikita Naida
Our Team
Partners
Contacts
+38 067 443 1903
+33 7 4995 3067
+44 7438 207039
+1 437 249 5346
lapremiere.info@gmail.com
Locations
16 Hetman Pavlo Skoropadskyi Street, 02000, Kyiv
54 Avenue Victor Hugo, 75116, Paris
40 Tower Hill, EC3N 4DX, London
15 Eglinton Ave W, M4S 2C7, Toronto
+38 067 443 1903
+33 7 4995 3067
+44 7438 207039
+1 437 249 5346
lapremiere.info@gmail.com
Locations
16 Hetman Pavlo Skoropadskyi Street, 02000, Kyiv
54 Avenue Victor Hugo, 75116, Paris
40 Tower Hill, EC3N 4DX, London
15 Eglinton Ave W, M4S 2C7, Toronto
